Infographics are fun, creative ways to visualize all types of information. By displaying information in colorful, graphic charts, designers are changing the way we view data. Whether its laying out a policy document on maternity leave or teaching the Dothraki language (one for the Game of Thrones fans), there are educational, informative charts for everyone.

Also known as pictographs, there are a huge variety of styles in the infographic world. Some rely on custom illustrations accompanied by facts, others set out their data visualization with timelines and colorful flowcharts. We look inside the mind of Kanye West through an illustrated portrait and graphic fonts just as easy as we learn washing habits around the globe with carefully laid out diagrams.

With cool designs and high impact, its no wonder that this form of visual media has exploded over the past few years and we’ve found ourselves designing them on a daily basis. Now, there are even websites and apps that help you make your own clever, cool infographic. Piktochart, Canva, and Venngage are just some sites that allow non-designers the possibility to get in on the action. Take a look but don’t forget the pros – bespoke can ensure they are fit for purpose and on brand.

For inspiration see My Modern Net‘s great feature:
30+ Creative Infographics to Keep Your Mind Active and Entertained

We are currently working with OneAdvent on an exciting new branding project and supporting website. OneAdvent provide skilled agents and offer a modern approach to soliciting bespoke insurance applications. They allowing their customers to start, grow and manage their enterprise without risk, worry or hassle. 

The proposed website is predominately typographic with a great use of infographics and graphic icons throughout. We are working with the OneAdvent communications team to really push the brand, providing graphic assets and brand guidelines for future implementation.

Design Week asked: Is there a formula for perfect branding? We replied:

Head + Heart + Investment x Creativity = BRAND

In reality there isn’t a perfect formula, however what we wanted to get across is that it involves investment financially as well as mentally and emotionally, both on the part of the client and the designer. Thoughts?