So, we are on week 6 of a UK lockdown – how are we all coping? Challenging hey! But vital for everyone’s health and well-being.
As a creative studio we’ve found it really encouraging how the creative community have met the challenge head-on and produced some wonderful campaign art. We’ve also witnessed the rise of the billboard and poster again. Brilliant! So many positive, hard-hitting messages out there at the mo, it is simply wonderful!
Over recent weeks we’ve also identified an increase in demand for our digital output – I suppose this is to be expected and welcomed! What is exciting is that people are using this opportunity to take the plunge and perhaps try things they wouldn’t normally do. We have witnessed a rise in home broadcasting and podcasts. Over the last week we’ve designed brand idents for political and environmental debates, gardening forums, scooter radio stations, fitness groups, mother & baby groups andmusic tutorials to name a few!
We love working in this reactionary way and seeing our artwork out there in the big wide world, doing its thing, long may this sense of adventure continue. Watch this space! Keep safe.